Abrams II, Part 4: Cloverfield.
After successfully launching his directing career with Mission: Impossible III, J.J. Abrams' name had become a brand. The first movie to be heavily marketed as a "J.J. Abrams Production" was Matt Reeves' Cloverfield.
Cloverfield, is a giant monster film in the vein of Godzilla, but with a twist: The entire film is seem through the camcorder of our unexacting protagonists.
In this episode of Commentary: Trek Stars, Mike and John take a look at the fourth picture in our series. We discuss the movie's marketing, the found-footage aesthetic, and what Abrams brought to the production. We also preview the upcoming sequel, 10 Cloverfield Lane.
The Marketing (00:02:15)
Thoughts on the Movie (00:17:07)
Abrams' Contribution (00:35:11)
Mike Schindler and John Mills
Mike Schindler (Editor and Producer) C Bryan Jones (Executive Producer) Charlynn Schmiedt (Executive Producer) Matthew Rushing (Executive Producer) Norman C. Lao (Executive Producer) Richard Marquez (Production Manager) Will Nguyen (Content Manager)